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Strategic Platform Manager, Digital Growth

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Sales & Business Development
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20818 Requisition #
Strategic Platform Manager, Digital Growth
(NYC, LA, or SF,Denver Preferred)

Experian’s portfolio of data products and services never stops growing. As a Strategic Platform Manager, Digital Growth you will build long-lasting relationships between Experian and our growing list of top digital distribution partners. You will build out new partnerships with up and coming platforms to help them take advantage of Experian’s product suite. Using your strong relationship-building skills, you will identify mutually beneficial opportunities with partners to exceed the expectations of our shared clients.
You will work with a wide range of digital distribution partners to bring the best of Experian data to power their business. These partners range from publishers to DSPs of all sizes. You will help these partners use Experian’s suite of solutions to deliver superior results to advertisers. You will collaborate with Direct Advertiser and Agency sales teams to coordinate strategy discussions with partner account teams to deliver solutions that exceed the expectations of our shared clients.
The Platforms team is the indirect arm of Experian working with digital and traditional distribution partners. This position reports to the Director, Platform Partnerships and works closely with leadership in the US.
Responsibilities:
• Responsible for identifying and bringing on new platform business
• Become the primary point of contact for and maintain strong relationships with Experian’s developing partners, helping them exceed their business goals and grow their Experian product suite
• Manage strategy, implementation and optimization of Experian’s data with top digital distribution channels
• Collaborate with platforms to develop high-impact data integrations which can scale across clients
• Be an internal advocate for platforms across Sales, Product, and Marketing, and ops, ensuring partner feedback and ideas are taken into account
• Educate partners on the holistic value of Experian’s suite of solutions, enabling client success
• Track, analyze and communicate quantitative metrics and business trends as they relate to partners while prioritizing corrective measures when needed
Tasks:
• Work on-site with platforms to build long-lasting relationships across their sales, account management, marketing and product teams
• Work with legal and operations to establish new partnerships across platforms new to the Experian product suite
• Create and maintain accurate lists of partner / client relationships through Salesforce
• Standardize usage reporting at Advertiser level and ensure reporting cadence is adhered to by assigned platforms
• Collaborate with internal and partner sales teams to identify opportunities to integrate Experian solutions into client campaigns to grow revenue and create added value for clients
• Work with marketing to build out platform specific materials and case studies to help further evangelize Experian’s platform partnerships
• Activate audiences in collaboration with Agency and Direct Sales Team
• Be point person for data merchandising for assigned partners, working with Product and Marketing to ensure Experian data is optimized to be discovered, selected and used.

Qualifications:

• 5+ years of experience in sales, digital advertising, and/or business development
•Proven ability to build and maintain and grow a new business pipeline
• Fluency in digital advertising, advertising technology, data, and measurement
• Project management experience leading and handling multiple time-sensitive, cross functional projects on deadline
• Experience working cross-functionally with all levels of management, both internally and externally
• Demonstrated ability to consult with partners and pursue strategic opportunities
• Comfortable with presenting to clients and agencies, in both small and large groups, to translate technical or complicated ideas into less technical terms
• Is flexible and can deal effectively with changes in a highly dynamic, rapidly changing environment
Experian is an Equal Opportunity Employer. Anyone needing accommodation to complete the interview process should notify the talent acquisition partner. The word "Experian" is a registered trademark in the EU and other countries and is owned by Experian Ltd. and/or its associated companies.
EOE including Disability/Veterans

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