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Sr. Account Executive-Auto OEM Sales

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Sales & Business Development
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19157 Requisition #
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• Key Account team member on strategic and tactical client initiatives focused on client goals, revenue growth and customer satisfaction.
• Expand partnership relationships of both our OEM and Advertising Agencies client pool
• Proactively provide client research and analytics responsive to the needs of the client’s goals and initiatives.
• Thorough knowledge and/or understanding of third party analytics, measurement tools and buying systems of advertising agencies. Additionally, knowledge of internal operation and reporting tools that help analyze client ROI is a plus.
• Ability to work well in team environment and manage client initiatives based on spend, potential/future revenue growth and importance to our overall business of linking OEM’s CRM, Marketing and Advertising goals.
• Develop and cultivate deep relationships with senior OEM and advertising executives at agencies, as well as working closely and understanding the needs of the OEM business
• Ability to expand relationships and increasing revenue by identifying new products and services, new revenue growth opportunities and assisting in the product development process
• Develop and build cross media partner relationships within industry to support Experian Automotive and advertiser marketing and advertising strategies
• Experience directing product marketing, research and yield in product positioning and value in GTM strategies and training
• Measure opportunity and align priorities across partners for internal resource alignment—product, product marketing, research, insights, ad ops and yield management.
• Success will be measured in areas including revenue growth, new product rollout, client satisfaction and retention
• Strong team building skills

Required Experience
• Demonstrated record of success in goal orientated, highly accountable environment
• College degree
• Ability to work effectively cross organizationally
• Strong communication and presentation skills
• Keen analytic and strategic planner
• Responsibilities
•Sell multiplatform CRM and advertising programs to clients in an assigned territory/account list
• Well versed in ad tech and digital advertising initiatives such as automated buying, analytics and media data driven technologies
•Achieve maximum revenue potential across all OEM marketing service landscape
•Be proficient and knowledgeable in all Experian Automotive platforms, sales offerings and value differentiation
•Maintain and grow current revenues from existing clients by adding new Experian Automotive products and platforms into their media mix
•Proactively drive new business by prospecting and researching accounts we currently do business with
•Identify and cultivate relationships with senior level personnel who make or influence CRM and advertising decisions at both the agency and OEM
•Perform and initiate necessary analysis and planning to assure that the objectives and priorities for each sales call are established and met in time frames acceptable to the client
•Help develop strategy for sales presentations to clients and potential clients
•Participate in addressing clients’ concerns, questions and objections by working closely with sales executives
•Participate in negotiating pricing across all of Experian Automotive platforms
•Keeps sales management apprised of progress toward established revenue goals and of the progress in closing identified prospects
•Stewards proposals, deals and post-deal analyses
•Coordinates with multiple support teams who administer accounts on a day-to-day basis.
•Keep current with industry trends and client business news
•Utilize research to assess what Experian Automotive solutions will work best for the specific client need
• Basic Qualifications
•A minimum of 5-10 years of sales and/or marketing experience
•Proficient sales and/or marketing experience in digital/mobile, and television advertising
•Existing relationships with agency / client contacts
•Proven track record in media sales or agency/client side marketing
•Proven background in developing, closing and maintaining strategic advertising accounts and events deals
• Preferred Qualifications
•Has a good understanding of the value proposition of Experian Automotive
•Ability to develop deals that attract and keep customers while generating targeted revenue
• Preferred Education
•Bachelor’s Degree Preferred

Experian is the leading global information services company, providing data & analytical tools around the world. Operating at the center of Big Data since before the phrase was coined, few companies can offer information services on the same scale. We’ve been named one of the “World’s Most Innovative Companies” by Forbes for 4 years in a row. We support clients in over 80 countries and employ 16,000 people in 37 countries.

Experian is an Equal Opportunity Employer. Anyone needing accommodation to complete the interview process should notify the talent acquisition partner. The word "Experian" is a registered trademark in the EU and other countries and is owned by Experian Ltd. and/or its associated companies.

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